We Create Engaging Webinar Funnels Right on Your Website
Webinar funnels are powerful sales and marketing tools — particularly for B2B product/service and training offers. We are experts in implementing high-converting live and recorded webinars that convert prospects to qualified leads and customers.
We install and setup your webinar platform for you. We then help you script and produce high-performing webinars with proven templates, in-webinar actions and follow up sequences. These steps engage and convert your prospects into customers at a high rate.
Webinars Substantially Increase Viewer Engagement
We spent over a year researching and trying different webinar solutions for our clients. We build webinar funnels using superior cloud-based streaming technology and enhanced capabilities for in-webinar viewer engagement, up-sells and rewards.
Webinars provide amazing marketing capabilities:
- Stream your webinars to thousands of people at a time. There are NO AUDIENCE LIMITS and ZERO stability issues with streaming cloud technology (YouTube, Wistia, Amazon, etc.) Older technologies suffer from outages, poor quality and charge $ thousands per year for limited users.
- Invite viewers to share the webinar with with social sharing buttons. This boosts webinar viewers 15-20% or more.
- Reward viewers for actions taken during the webinar. Unlock a “freebie”, give them software, discounts, free trial subscriptions, or any other reward for taking action. This dramatically increases viewer engagement!
- Display a survey link, then display the results of the survey. This keeps your viewers engaged and watching.
- Promote an “act now” limited offer to create buying urgency and interest.
- Integrate a live chat plugin to increase engagement, encourage comments and answer questions live during the webinar.
- Capture questions during the webinar privately using a built-in email form, then answer them later.
- Use cloud video platforms for reliable delivery including YouTube, Wistia, Vimeo and Amazon CloudFront.
- Run your webinar funnel into free or paid content inside a subscription area of your site.
- Hold one-time live webinars.
- Schedule recurring “evergreen” webinars, including live chat functions (recorded webinar with recorded or live chat, or both)
- Convert live webinars into recurring recorded webinars with the flick of a switch.
- Pre-populate the attendee list to display multiple names, or hide it altogether.
- Send viewers to a destination page in the webinar funnel after watching the webinar — a thank you page, up-sell page, video, opt-in page, shopping cart, product page or even another webinar!
- Customize nearly any aspect of the webinar funnel experience to match your brand, style and site design.
Older webinar and screen sharing platforms cost $ thousands per year and often suffer from technical glitches and deliverability issues. They typically impose strict limits on the number of concurrent viewers or viewers per time period, and make you pay to upgrade as your audience grows.
Thankfully, you no longer have to spend thousands per year on outdated, unstable webinar technologies that limit audience size.
Eliminate the Technical Pain and Complexity of Webinar Setup
Setting up a webinar funnel and integrating it with your digital marketing and lead generation funnels can be complex, requiring specialized technical skills. Besides costing thousands of dollars, this can distract your marketing team from creating webinar content and driving traffic to your webinars. Why deal with these technical complexities when you don’t have to?
We are experts at integrating webinar funnels into your website and marketing automation workflows, including:
- Webinar software setup and WordPress plugin installation
- Live chat integration
- Integration with Infusionsoft, ActiveCampaign, MailChimp, AWeber, Constant Contact and other marketing automation and email platforms
- Integration with Google Analytics and Facebook Pixels to monitor and optimize your webinar funnels
- Webinar page design and copywriting
- Email invitations, reminders and replay sequences
- Webinar process flow testing
Proven Webinar Templates for High Viewer Engagement and Conversions
We offer our clients highly effective webinar templates and scripts that engage viewers’ emotional triggers and naturally convert them into paying customers. Simply enter your content into one of our templates and save hundreds of hours of trial and error optimizing your presentations.
Test Different Webinar Elements to Optimize Engagement and Conversions
New webinar platforms include detailed analytics which displays the number of visitors, registrations, attendees, no-shows, replay watchers, etc. You can see exactly which attendee took which action, and the percentage of the webinar watched. These metrics are highly useful for A/B testing different in-webinar offers, story lines, images, colors, titles, lengths and other elements of engagement.
Free Your Time and Resources to Focus On Growing Your Business!
Let us handle your webinar technical setup, webinar design and integration with your lead generation and marketing automation funnels so you can focus on growing your business!
Contact Us today to schedule a free consultation